4 Do’s of Social Media Marketing

4 Do’s of Social Media Marketing 

We all are human beings and making mistakes is a part of our life. We all make mistakes at every stage of life even as marketers and it’s important that we not only learn from those mistakes but share with others so that they can avoid them.  In my last blog I’ve shared with you that what not to do for social media marketing and now I’m sharing what one should do for social media marketing. I hope that by the end of 2016 you guys will follow it and try to improve. Here I’m mentioning few tips for all of you I hope that it will entertain you well.

1.       Save Time, Re-purpose Content

People always say that work smartly as there’s a difference between hard work and smart work. While people waste their time on working hard and end up with zero results. For social media marketing, you need smart work to trace your followers. It’s a great tactic to re-use your old content but make sure to change the elements of your content before making it live. Simply spitting out the same information over and over again will not work.

2.       Interaction 

True interaction via social media can be a tough tactic for many marketers to master.  Finding the correct balance of self-promotion and intriguing content that inspires action can be very instrumental in using social media appropriately.  Take some time to comment or interact with your current clients and prospective clients to show that you’re there, and you care about what they are saying.  A simple tactic is to ask questions that inspire a response

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3.       Go for Multiple Media

Social media users are interested in fresh new ways of presenting content and ways that they can share it with their networks.  In fact, certain forms of media such as info graphics or videos have a tendency to be much more shareable and appealing.  Try to incorporate some new media types into your social media content plan for the year.

4.       Go with the Flow

If you’re like us you have multiple audience members to provide information to online.  This could be different verticals or even different departments within a single organization.  Do your homework, what sites do your different audience members participate in and what topics are of importance to them.

4 Don’ts of Social Media Marketing

4 Don’ts of Social Media Marketing

Social media do not need any introduction itself as everyone these days is related to it in every manner, especially, organisations and business. Social media is divided into many different parts as everyone wants to jump on the bandwagon of making their brand presence felt on social networks. Most importantly, it’s a communication tool like anything else. Below are the 5 things not to do on social media for your business.

1.       Don’t promote yourself too much

Have you ever been to a get together and there is someone who talks about himself only not about the other things and then you look around the room for someone who can be more interesting to talk about things and different topics, exactly this what happens on social media if you keep on promoting your own things and don’t talk about the other things on your fan page. Social media marketing is all about your customers. If you are only talking about yourself, you’re doing it wrong. Always be polite, ask different questions, offer value in the form of content and links, and then, add a story or two about you and your life (or business). It’s a nice gesture of showing respect to your followers. 

2.       Too Much Sharing 

You might have heard that too much sharing is a positive point for a social media page but too much about yourself only can be a negative point for any social media influencer. There's a thin line, though, between being engaging and sharing too much. A good rule of social media marketing is to think of what you're posting as if it's a personal message going out to your most important client or a mentor. If you wouldn't say it in front of people who are valuable in your business, keep it off social media sites.

3.       Less “HASHTAGS” 

Hashtags are used by people to make their post look fancy and different but if it comes to social media marketing then the main purpose of hashtags is that it helps people to find the conversations easily, for example- #Socialmediamarketing.  Too much hashtags in your social media marketing posts seems desperate and old school it will seems like person is trying to gain attention that too unnecessarily. If one keep on doing using too much hashtags in their post it will give a negative impact on his business.

4.       Don’t Buy Followers 

Buying fake followers is the new trends for the social media pages as it’s a cheat code for their small business games. For small business, it will look very tempting to buy followers but on the other side of the coin it’s like a cheating which one is establishing. It looks good that you’re having 1,000 followers on your page but what will you do if your true followers will discover the fake followers on your profile, exactly it will give a negative impact to your trust worthy followers. So, try to focus on your work and build your genuine followers. It will give you a positive impact in the long run of social media marketing.

4 Social Media Marketing Secrets

4 Social Media Marketing Secrets

We’ve spent ages developing our skills to turn ourselves into a complete creative person. From the very first day people are sharing their work online but there are people who don’t know how to publish and what to publish and where to publish.  It’s no secret that social media marketing is the most powerful business-building tool on the planet.  Now any business can directly reach customers, anytime and anyplace.

1.       Facebook Questions

When it comes to engaging your target audience then “Discussions are the most popular on Facebook”. Try to engage your followers with questions. It will work so immensely and your fan page will come on the top by following this process. A great way to get your fans active is to end each status update with a question.  You can add your own comments to get the ball rolling.  Give your best response to the audience and discuss with them every topic as engaging with fans is very important.” Omm Dev Sharma, Omm Dev Sharma, creative director of advertising agency Maverick Innovations. 

2.       What People Want

The easiest way to make connections with followers is to talk about what they want to hear. When you start posting about the current scenarios and the latest media topics the public ultimately start taking interest about your services and products. Basically start connecting your product with the topics going around.

3.       Promotions 

Promoting your product on a social media platform is one of the smartest things which one can go for. Promotions these days are very important, it helps your product to stay in the lime light on social media websites and applications. Promote your product of WhatsApp, facebook, and twitter it would be very helpful for your product.

4.       Repeating is the new Trend

Initially repeating your past tweets was noted as a negative point on a fan page but t

hese days repeating your old tweets is the new trend especially those who have got the highest number of response and re-tweets on that particular post, it increases the engagement of followers and helps your product to grow.